GEO agencies are charging premium prices to “optimize” your content for LLMs. There’s no science behind it. You may have … GEO is Snake Oil. Don’t Buy the Hype.
As a LinkedIn content strategy coach and agency owner, I spend my days deep in the trenches of content marketing … 2026 Predictions: The trends that will fly or flop in content marketing
Normally, I’m hammering on about the main reason you shouldn’t use AI for thought leadership content. That reason is this: … AI is feeding off its own slop. Here’s what that means for thought leadership.
You probably hear the terms “B2B” and “B2B marketing” often — perhaps so often, their meaning turns to goop. Sure, … Want B2B Marketing Results? Sell to People, Not Corporations
Solopreneurship in Content Marketing and Thought Leadership… Behind the Scenes I was recently interviewed for How Solopreneurs Operate, Damian Ghigliotty’s … “What’s one more leap of faith?”: Hannah Miet Interviewed by How Solopreneurs Operate
For a while, no New Year’s reflection felt important enough. Because 2024 was …a lot. I want to reflect on … The Year That Changed Everything
I am honored, grateful — and frankly, verklempt — to announce that GlobeSt. has recognized me as a 2024 Women … Hannah Miet Named 2024 Woman of Influence in Marketing + Communications by GlobeSt.
I recently had the opportunity to put my journalist hat back on —figuratively, of course, as my curly hair doesn’t … My First Article for ULI’s Urban Land Magazine: The Future of China’s Property Sector
And why leadership transition is a gendered issue by Hannah Miet Table of contents I’ve seen it before in a … The rise—and fall?—of the founder‑CEO
What is thought leadership? Thought leadership content positions you as the go-to expert in your field. It shapes the conversation … Why thought leadership matters more in a recession