From “What do I even say?” to a confident, coherent business narrative (plus a spike in discovery calls) LinkedIn Coaching for an Experiential Creative DirectorWhen experiential creative director Adam Carnes came to HMC, he wasn’t looking for a brand overhaul. He just wanted to figure out what to say on LinkedIn without feeling like he was faking it. Six months later, he had a personal framework for how he talks about his work, pricing clarity, and a repeatable LinkedIn content system that finally felt genuine. Read More
Avison Young saw a 57% pageview lift in 30 days + organic earned media Corporate Thought Leadership for CRE BrokerageAvison Young, a global commercial real estate firm, needed more than just another “market trends” piece. They needed corporate thought leadership content that showed their experts were actually ahead of the curve. By partnering with HMC to interview internal SMEs and craft from them sharp, differentiated feature stories, AY’s corporate thought leadership magazine, Viewpoints, drove a 57% increase in pageviews in the first month and a 91% increase in unique visitors year-over-year. Read More
Emplifi saw 3,600% organic traffic growth on refreshed content SEO Content Retainer for a B2B MarTech CompanyEmplifi, a B2B SaaS company, needed an SEO content partner who could manage complex internal linking and anchor text requirements without turning their brand voice into keyword soup. Through a two-year SEO content strategy and writing retainer focused on refreshing historical content and strengthening internal link architecture, HMC drove a 3,600% increase in organic traffic to refreshed content within three months, while also building “increased awareness of and confidence” in the Emplifi brand, according to Jordan Lukes, Director of Corporate Marketing and Content, Emplifi. Read More
